Anonymous professional profile · 828C5D3F
Digital Banking, Payments Partnerships and B2B Commercial Growth Leader
Commercial growth and business-development professional with ten source-reported years across B2B software, digital banking, payments adoption, strategic partnerships and account management. Led go-to-market initiatives, inside-sales teams and cross-border partner development, improving sales qualification, commercial pipelines and client relationships. Banking experience includes digital credit-card acquisition, payment-wallet launch support, card-on-file analysis, customer acquisition efficiency and collaboration across risk, credit and technology to simplify digital application journeys. More recent key account work includes commercial market research, competitive analysis, pricing and sales target management, together with creation of a CRM-based prospect pipeline. Combines hands-on digital payment adoption, marketing analytics, partner origination, enterprise relationship management and leadership of B2B commercial teams.
- Candidate reference
- 828C5D3F
- Candidate-provided location
- Guatemala, Guatemala
- Languages
- Spanish, English
City and country are candidate-provided and have not been independently verified.
Professional background
Professional experience
Overall employment totals and source-reported industry experience are separate claims. Read the profile summary for the supported distinction.
Key Account Manager — Commercial Product Distribution
Conducted market and competitor research, developed customer sales opportunities, analyzed pricing and account performance, and built a CRM-driven sales and relationship pipeline.
Digital Banking Ecosystem Specialist
Supported acquisition and adoption of digital credit-card and wallet products, analyzed card-on-file activity, optimized customer acquisition and coordinated application improvements with risk, credit and technology teams.
Commercial Director, Partnerships and SaaS Sales Leader
Progressed through lead generation, partnerships, inside sales, commercial direction and enterprise project responsibilities; developed international partners, supervised sales staff and improved qualification and conversion processes.
Scope: Commercial Director, Head of Partnerships, Head of Inside Sales and key account management experience
Capabilities
- Payments and digital banking business development
- Mobile wallet adoption initiatives
- Digital credit-card acquisition
- Card-on-file and transaction analysis
- B2B sales and key account management
- Go-to-market planning
- Commercial partnership origination
- Inside sales team leadership
- Cross-border market expansion
- Sales funnel and conversion optimization
- Market and competitor research
- Commercial pricing analysis
- Customer acquisition cost management
- Digital marketing and analytics
- CRM pipeline design and operations
- Cross-functional product and credit coordination
- API-enabled application process improvement
- Customer retention and account growth
Tools and platforms
- HubSpot CRM
- Google Analytics
- Google Ads
- Microsoft Excel
- ChatGPT
- Lovable
- Supabase
- Digital payment and CRM integration workflows
Industry experience
- Digital banking and payment services
- B2B SaaS
- Strategic partnerships and commercial services
- Retail marketplace and product distribution
Education and training
Business Administration studies or qualification recorded without a confirmed degree level or completion. Project Management diploma and HubSpot CRM training/certification listed.
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