CRM Managers

CRM Managers

English-Speaking Casino Campaign Manager — Hybrid, Tallinn, Estonia; Riga, Latvia; Vilnius, Lithuania

Plan and improve casino lifecycle campaigns, using player segmentation and performance analysis to support retention and reactivation.

Vacancy details

This is a private vacancy. Company details stay confidential until InVault confirms a serious candidate fit.

Status
Active
Date posted
2026-10-12
Open until
2027-01-10
Employment type
Full-time
Source-listed languages
English
Language requirement
Required
Work arrangement
Hybrid
Physical workplaces
Tallinn, Estonia; Riga, Latvia; Vilnius, Lithuania
Applicant eligibility
Applicant geography not specified

Overview

Campaign management connects the player lifecycle with the daily execution of CRM activity. This role plans activity across several brands and markets, coordinating design, content and VIP colleagues so that campaigns reach the intended audience accurately. Performance analysis covers deposits, conversion, engagement and retention, with BI and product partners helping define segments and measure impact. The remit also includes budget control, local compliance and experimentation. A good campaign plan needs both commercial judgement and reliable operational detail, including communication flows, testing and practical follow-through with CRM executives.

Requirements

  • At least two years in casino marketing or CRM campaign management.
  • Knowledge of player lifecycles, slots and live casino.
  • Experience with Optimove or similar CRM tools.
  • Strong Excel or BI reporting skills.
  • Fluent written and spoken English.

Responsibilities

  • Plan daily, weekly and monthly casino campaigns.
  • Coordinate creative, content and VIP delivery.
  • Analyse results and refine player segments.
  • Manage budgets and local campaign compliance.
  • Run A/B tests and identify reactivation or cross-sell opportunities.

Conditions

  • Full-time hybrid employment in Estonia, Latvia or Lithuania.
  • Existing local work authorisation is required; sponsorship and relocation are unavailable.

Tech stack

  • Optimove
  • Excel