Anonymous professional profile · 119120B5
iGaming Affiliate, CRM and Digital Marketing Professional
Digital marketing and CRM professional with experience in iGaming affiliate and VIP partnerships, ecommerce campaigns, membership loyalty and financial-services communication. Has developed gambling-sector affiliate relationships, coordinated player engagement and promotional incentives, worked with VIP hosts and tracked acquisition performance. Earlier roles include marketing leadership across paid media, CRM automation, customer lifecycle messaging, digital storefront campaigns, analytics and influencer partnerships. Skilled in marketing segmentation, CRM data management and commercial reporting with experience collaborating across creative, sales and compliance teams.
- Candidate reference
- 119120B5
- Candidate-provided location
- Melbourne, Australia
- Languages
- English — stated
City and country are candidate-provided and have not been independently verified.
Professional background
Professional experience
Overall employment totals and source-reported industry experience are separate claims. Read the profile summary for the supported distinction.
Affiliate and VIP Coordinator
Managed gaming affiliate partnerships, VIP player engagement coordination and acquisition campaigns involving community, creator and partner channels.
Senior Digital Marketing Manager
Managed multichannel paid, email and e-commerce promotions, automated membership journeys and analysed campaign conversion.
Membership and Loyalty Marketing Coordinator
Developed targeted customer communications, CRM lists and retention activities.
Marketing Manager
Ran CRM lifecycle campaigns, lead generation and marketing automation, analytics and cross-functional event promotion.
Marketing Communications Manager
Led influencer and partner communications, lifecycle content approval and digital-channel reporting.
Digital and CRM Assistant Manager
Designed onboarding and CRM workflows for finance-related influencers, automated campaigns and dashboard reporting.
Online Reputation and CRM Executive
Handled sentiment monitoring, issue responses, customer communications and CRM audience segmentation.
Capabilities
- Affiliate recruitment and management
- VIP partner coordination
- iGaming player acquisition
- CRM lifecycle campaigns
- Digital marketing
- Email automation
- Influencer collaborations
- Paid advertising
- E-commerce campaigns
- Customer segmentation
- Loyalty and retention
- Marketing KPI reporting
- Conversion analysis
- Cross-channel communication
- Online reputation management
- Partner relationship management
Tools and platforms
- HubSpot
- Salesforce
- CleverTap
- Mailchimp
- Campaign Monitor
- Google Analytics
- Meta Ads
- Google Ads
- Amazon
- eBay
- Shopify
- Canva
- Adobe Photoshop
Industry experience
- iGaming
- Affiliate marketing
- E-commerce
- Financial services
- Membership programmes
- Digital marketing
Education and training
Bachelor's studies in mass media and advertising; postgraduate studies in events and marketing. Professional certifications listed in search advertising, email marketing and media buying.
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